Fan Washes Lucky Jersey With Tide Done deal with Tide. We got this member of #RaiderNation to wash his lucky jersey, so we got him to his first game at Allegiant
Tide and the NFL convince superstitious Americans to wash their lucky jerseys
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Mike Ward on LinkedIn: Tide enlists NFL's Davante Adams to help wash fans' jerseys
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Tide Teams Up with the NFL to Convince and Reward Superstitious Americans to Wash Their Lucky Jerseys