Cheap beer is good press: Why the Falcons' fan-friendly pricing is a win-win
Mercedes-Benz Stadium to cut concession stand prices on popular items by 12 percent
Atlanta stadium food: Options at Falcons' Mercedes Benz - Sports Illustrated
Mercedes-Benz Stadium Concessions: A Fan's Perspective - Dirty South Soccer
Mercedes-Benz Stadium stopped ripping off fans at the concession stand and sparked a revolution - CBS News
Concessions experiment with pricing in NFL
Mercedes-Benz Stadium Drops Food Prices Even Lower
The Falcons' cheap food prices are good, but here's how the concessions can be even better
Mercedes-Benz Stadium cuts more concessions prices, goes cashless
Could Lower Concessions Pricing Work for the Trail Blazers? - Blazer's Edge
Atlanta Falcons' concession-pricing trades small revenue dip for major goodwill gains
The Falcons' cheap food prices are good, but here's how the concessions can be even better