How Misread the NFL Ad Market — The Information
How 's foray into NFL streaming impacts the viewer — and the business
Prime Video averages 15.3M viewers in its NFL season opener for 'Thursday Night Football'
DraftKings 2022 Thursday Night Football sponsorship
No In-Game Reps for 's Thursday Night Football Ad-targeting Play –
says 'Thursday Night Football' NFL stream draws record Prime signups
How advertisers rate 's NFL ratings for 'Thursday Night Football'
The NFL's 2017 ratings slide was mainly fueled by white viewers and younger viewers
NFL TV ratings page, 2023 edition - Sports Media Watch
NFL Thursday Night Football viewership 2022
's NFL advertisers include Mercedes, DraftKings and Little Caesars