Many factors contribute to NFL's significant TV ratings decline
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Pandemic: Why TV ratings for sports have been down since returning
NFL Ratings Are Up 17%, Boosted by Fans Back in Stands and Close Games - WSJ
Why NFL TV ratings are rebounding this season - Los Angeles Times
Jets, Giants go head-to-head in sinking NFL ratings
US pay TV penetration will drop below 50% in 2023 - Insider Intelligence Trends, Forecasts & Statistics
Television Ratings For All Sports Are Down, But Experts Advise, Don't Read Too Much Into it…Yet
Even with ratings decline, NFL owned all of TV in 2017
NFL on Fox - Wikipedia
Despite Declining Ratings and Protest Controversy, the NFL TV Ad Market Is as Strong as Ever
Super Bowl Ratings Chart, All-Time - Sports Media Watch
Chart: NFL Viewership Has Taken a Hit
NBA ratings deep-dive: Where do things stand? - Sports Media Watch
Declining Super Bowl Viewership: Will it Maintain Most-Watched Event of the Year? — AMT Lab @ CMU
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